A marketplace can look simple from the outside: sellers publish products and buyers browse them. In practice, successful marketplaces need trust, discovery, communication and a clear transaction journey.
CozonLagosHub was conceived as a Lagos-focused marketplace where sellers could list products and buyers could contact them. The local focus is important because marketplaces depend heavily on the behavior and needs of a particular community.
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A useful marketplace should make it easy for sellers to present accurate information and easy for buyers to compare options and communicate. The broader lesson is that marketplace software should solve a real local behavior, not simply copy a generic interface.